Mike’s Red Tacos
A renowned birria taco restaurant chain born in the streets of San Diego.
Wetzel’s Pretzels
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Mike’s Red Tacos
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Mike’s Red Tacos
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Mike's Red Tacos has carved out a significant niche in San Diego's vibrant food scene, all thanks to Mike's dedicated, year-long obsession with perfecting birria. This passion blossomed into a local sensation, initially as a food truck and now a burgeoning restaurant chain. While their signature birria tacos — made with high-quality, slow-simmered meat and fresh, chili-oil-dipped tortillas — are the star, Mike's Red Tacos offers a diverse menu designed to satisfy all cravings.
Mike's Red Tacos launched in 2021 as a food truck, brought to life with an investment by co-founders Andrew Feghali and Mike Touma. This initial venture quickly gained a loyal following for its unique birria tacos.
Building on the food truck's immense popularity, Mike's Red Tacos expanded its footprint in 2022 by opening its first brick-and-mortar location in San Diego's Clairemont area.
In 2023, Mike's Red Tacos achieved significant recognition, being named among Yelp's Top 100 Restaurants in the United States, a testament to their exceptional quality and flavor.
Growth continued in 2024 with the opening of a second location in the Midway District. This year also saw a strategic IP partnership agreement and successful seed investment, setting the stage for broader expansion.
Mike's Red Tacos hired a President, signed two leases, built a support team, and began franchising efforts.
1996
Building on their early success, Wetzel's Pretzels secured an Angel
1996
Building on their early success, Wetzel's Pretzels secured an Angel Round investment. This crucial capital infusion helped fuel their expansion, with Bill Phelps remaining at the helm as CEO through 2019, guiding the company's steady growth for over two decades.
